Monday, December 31, 2012

"The logic of social media follows us long after we log out. There was and is no offline; it is a lusted-after fetish object that some claim special ability to attain, and it has always been a phantom....

We have come to understand more and more of our lives through the logic of digital connection. Social media is more than something we log into; it is something we carry within us. We can’t log off."

The IRL Fetish by Nathan Jurgenson



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